What is an apartment community without a superb website? If the site is not interactive, informative and search-engine optimized, then the chances are slim to none that potential residents will find it. This is a truth that CTBestApts.com knows well, which is why they sought the help of local Atlanta public relations and Internet marketing company mRELEVANCE, LLC. The updated site went live the first week in December and is already impressing visitors with its sleek design, interactive features and informative content.
Basically, everything you ever need to know about renting a luxury Connecticut apartment can be found at CTBestApts.com. The site has floorplans available at each community as well as extensive photo galleries to get a look inside the apartment homes and the community amenities. If the floorplans, photos and features are enough to make you want to relocate, you can complete the application process online. These six Connecticut apartment communities have made moving as simple and convenient as they can.
By turning to mRELEVANCE, not only did CTBestApts.com get an interactive and informative site, but it is also highly optimized for the search engines. We are very excited to see how the new site affects the traffic for the company.
Think that your company's website could use a makeover? Contact mRELEVANCE today!
Wednesday, December 9, 2009
mRELEVANCE re-designed CTBestApts.com
Friday, September 25, 2009
Reporters Use of Social Media
A study done recently by Middleberg/Ross shows that Internet use by journalists has skyrocketed! The study reports that 98 percent of journalists go online daily looking for news. Read the full article at dmnews. The highlights of the survey are:
- 92 percent use the Web for article research;
- 81 percent use the Web to conduct searches;
- 76 percent use the Web to find new sources and experts
Visit the mRELEVANCE website for more statistics and tips. Reporters aren't the only ones searching online for information - your customers are too! Make sure you are in all of the places they might be looking for you!
Monday, August 10, 2009
Flammer to Speak on PRSA GA Social Media Panel
mRELEVANCE, LLC managing partner Carol Flammer will participate in a panel discussion on targeting the right social media channels for the Georgia Chapter of the Public Relations Society of America later this month. Hosted by the organization's Independent Counselor’s and Nonprofit Special Interest Groups, this timely session will help participants identify which social media outlets are best for their (and for their clients') needs. Social Media 101: Targeting the Right Social Media Channels will be held Thursday, August 20, 11:30 a.m. - 1 p.m. Flammer and two local marketing and public relations experts will offer insights, perspectives and experiences to help participants learn how to benefit from these new media channels. The session will present case studies of the panelists' successes, common missteps to avoid, and take away tips to evaluate and select the right social media channels. Flammer is joined by
Flammer is an award-winning public relations and social media marketing expert, strategist and consultant. With 20 years of experience, she has established herself as the “go to” for real estate and construction products public relations and social media. Flammer is the creator of the nationally-ranked and award-winning www.AtlantaRealEstateForum.com, Atlanta’s most popular real estate blog. She has spoken at a number of tradeshows including the International Builders Show and the Southern Building Show, and speaks frequently to Sales and Marketing Councils and public relations groups and teaches social media seminars at home builders associations around the country.
The panel discussion will be held at the Ignatius House, 6700 Riverside Drive, NW in Atlanta (off of Johnson Ferry Rd. and Riverside Drive). All pre-registered attendees receive free parking and a full catered lunch. Space is limited, register online at PRSA.
Thursday, July 23, 2009
mRELEVANCE Celebrates One year Anniversary
mRELEVANCE, an Atlanta public relations, social media and Internet marketing firm, recently celebrated their one-year anniversary. What's extremely impressive is that the young company not only survived their first year in a down economy, but they actually grew and are continuously adding new clients.
Over the past year, mRELEVANCE has worked with clients like Heron Bay Golf and Country Club, Highland Homes, Sterling Custom Homes, CT Best Apartments, Bowen Family Homes, Independence Station (also known as The World’s Greenest Building) and Rockledge and Glen Lake apartments. Some of the more recent clients added to their roster include Construction Resources, Davidson Realty and World Golf Village in St. Augustine, Fl.
While small businesses and real estate companies seek out the expertise and knowledge of mRELEVANCE on almost a monthly basis, the work that they have completed with their existing clients has received national recognition as well as won awards. Through traditional media exposure, increased Web site traffic and ultimately, increased sales, the public relations and social media firm successfully proves its value.
Congratulations mRELEVANCE, LLC! We cannot wait to see great things from your company for many years to come.
Wednesday, April 22, 2009
mRELEVANCE Founders to Speak on Social Media at 2009 Southern Building Show
Social media is not just for teenagers anymore. National speakers and mRELEVANCE founders, Carol Flammer and Mitch Levinson will present "Sell More Homes with Social Media" at this year's Southern Building Show on Thursday, June 4 from 4 to 5:30 p.m. at the Cobb Galleria Centre. By attending the class you will learn how home builders, developers and others in the home building industry use social media for a competitive advantage. From social media to social networking, blogging and social bookmarking, see case studies of how builders, developers and new home communities are benefiting from social media optimization. Also find out how to incorporate a blog and sites such as Active Rain, FaceBook, My Space, Blogger and other into an effective Internet marketing program.
The Internet is rapidly evolving, so do not miss out on you opportunity to learn how to maximize your return on investment (ROI). Social media marketing and optimization, search engine marketing, an effective Web site, email marketing and social networking are all components of a successful Internet marketing program. In addition to all of this great information you will learn how to take your traditional public relations online as an integral part of reputation management.
You do not want to miss this exciting class on all things social media, so register today to exhibit or attend this year's Southern Building Show.
Friday, February 20, 2009
mRELEVANCE Launches Facebook Page for Rockledge Apartments
Facebook is quickly becoming one of the most popular social media sites on the internet. With that in mind, many businesses are creating social media sites to help get the word out about their product. One leader in the social media industry, mRELEVANCE is pleased to announce the launch of Rockledge Atlanta's Facebook page.
The popularity of Facebook will greatly enhance the appeal of the Rockledge Atlanta apartments' page. It will be a tool for future residents to connect with one another before moving in, as well as help connect current neighbors, in an innovative and unique way. The page will also serve as a customer service tool for the apartments, offering the ability for residents and potential residents to post comments, photos and other information about life at Rockledge Atlanta. This is such a great idea for building community and friendships in this neighborhood.
Residents can also view pictures of the luxury apartments on the Facebook page. The page already includes pictures of apartment interiors and the serene natural surroundings of Rockledge Atlanta, including the beautiful stone walkways winding between buildings and the Chattahoochee River, which runs beside the complex. It's definitely great to see Rockledge on Facebook.
Smart Builders are focusing on Industrial Re-Development
A recent NAHB Sales & Marketing Ideas article written by real estate public relations practitioner, Carol M. Flammer focuses on revitalizing former industrial areas. Flammer is the Co-founder and Managing Partner of mRELEVANCE, a public relations, Internet marketing and social media firm.
Some of these industrial redevelopment projects have turned into the most sought after real estate in the country. Transforming these abandoned historical sites into vibrant, highly demanded residential areas takes a lot of work and investment. Smart growth is important to the economy and to the neighborhoods where these abandoned industrial sites are being transformed. Recently, four companies in the southeast took the initiative to revitalize their communities and create desirable housing and economically stimulating jobs.
West Town Atlanta, Ga. Brock Built
Brock Built, known for environmentally friendly construction and Smart Growth is working on is a 43-acre industrial revitalization project, West Town. It will have 42 single family homes and hundreds of townhomes, condominiums and apartments for a grand total of 1450 homes, priced from $150,000 to $600,000.
Eagle and Phoenix Mill Lofts Columbus, Ga. WC Bradley Real Estate
WC Bradley Real Estate Company has renovated the Eagle and Phoenix Buildings, an old industrial mill. The condominiums are spectacular, retaining the rustic luster of the factory’s original purpose, but still mixing hip elegance into the amenity filled complex. Lofts are priced anywhere from $150,000 to over $1 million.
Cigar Factory Charleston, S.C. The Simpson Organization
An Atlanta based real estate investing firm purchased Charleston’s Cigar Factory to transform it into a desirable loft-style home building. Lofts start at $400,000 and up to $1.4 million, with full amenities packages and luxury options.
Belmont Dairy Portland, Ore. Shiels Obletz Johnsen, Inc.
The Belmont Dairy Community, formerly an old dairy farm, was transformed by Shiels Obletz Johnsen, Inc. into a thriving community with retail space, restaurants, specialty shops and plenty of pedestrian friendly streetscape.
